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App Store Screenshot Size Guide

iOS & Android screenshot specs + ASO tips

App Store and Google Play have strict screenshot requirements. Get the exact pixel dimensions for every iPhone, iPad, and Android device size, plus ASO tips to maximize your screenshot conversion rate.

6.9" (iPhone 16 Pro Max)

Required

Device: iPhone 16 Pro Max

Primary — replaces all smaller sizes

1320×2868

px

6.7" (iPhone 15 Plus)

Device: iPhone 15 Plus

1290×2796

px

6.5" (iPhone 11 Pro Max)

Device: iPhone 11 Pro Max

1242×2688

px

6.1" (iPhone 13)

Device: iPhone 13

1170×2532

px

5.5" (iPhone 8 Plus)

Device: iPhone 8 Plus

1242×2208

px

iPad Pro 12.9"

Required

Device: iPad Pro 12.9"

Required if supporting iPad

2048×2732

px

iPad Pro 11"

Device: iPad Pro 11"

1668×2388

px

App Store Rules

  • •Up to 10 screenshots per device size
  • •Must be PNG or JPEG, RGB color, no transparency
  • •Videos: up to 30 seconds, M4V, MP4, or MOV, max 500MB
  • •6.9" screenshots replace all smaller phone sizes — only one set needed
  • •Can add text overlays and callouts — allowed and recommended
  • •Landscape orientation allowed (width > height)
  • •Must not include Apple hardware in screenshots (App Store policy)

Screenshot ASO Tips

  • ★Put your best screenshot FIRST — it shows in search results
  • ★Add text overlays explaining the feature (Apple allows this)
  • ★Show actual UI, not just abstract design
  • ★Use a consistent color scheme across all screenshots
  • ★Screenshot 2 is visible before user taps 'See all' — make it count
  • ★Test dark mode vs light mode — both appeal to different users
  • ★Show social proof in screenshots (ratings, user count)
  • ★Videos autoplay on App Store — upload a preview for 2× more conversion

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